Liberal Arts Career Services
Liberal Arts Career Services

IHS, Market Research Analyst, Application Deadline, BTT Gateway Job ID 9011

Fri, September 19, 2014

Explore this position and how to apply via your BTT Gateway account, Job ID 9011


Market Research Analyst

The analyst will collect and analyze market research information from a variety of sources and produce syndicated and custom market research reports to enable informed customer/client decision making. The Analyst will hold responsibility for report scoping, research, report productions, marketing and sales; with specialization in the industrial automation industries.

Specific Job Duties:

1. Create report/project scope and proposal document
• Call customers to discuss their requirements
• Consider common themes/requirements & decide what to include/exclude
• Produce proposal document

2. Pre sales/marketing
• Identify leading suppliers in the market and contacts within these companies
• Send proposal document to potential clients
• Follow up calls to assess interest and close ‘early purchasers’
• Amend proposal document if necessary

3. Plan the project
• Devise and evaluate methods and procedures for collecting data an conducting interviews
• Produce detailed project plan
• Finalize report scope

4. Conduct research
• Conduct face to face and telephone interviews
• Develop and issue supplier questionnaire
• Collate secondary research
• Monitor industry statistics & trends in trade literature
• Attend tradeshows and other industry events

5. Analyze data and prepare report
• Assemble, structure & analyze all data collected
• Produce base year data and forecasts.
• Make estimates where data missing or incomplete
• Highlight key findings and trends in written text
• Illustrate key data graphically

6. Market & Sell report
• Prepare sales literature and send to targeted list of prospects
• Telephone potential customers. Contact key prospects and close sales
• Execute all press efforts. Interface with editors to ensure press coverage

Required Education:

Our ideal candidate will ideally have a business, economics and/or engineering degree with interest in the automation industry.

Required Experience:

Experience working in an office environment highly desirable.

Previous analyst experience and/or related industry experience preferred.

Other skills:
• Proficiency with MS applications required (Excel, Word and PowerPoint); experience with databases helpful.
• Requires a keen attention to detail and highly effective organization skills including the ability to manage multiple tasks and deadlines simultaneously in a fast-paced environment.
• Requires demonstrated effective verbal and written communication skills in a deadline-oriented environment.
• Must be flexible with the ability to work effectively and collaboratively with all coworkers.
• Must be able to meet the attendance requirements of the position.


This position will require some domestic and international travel. Some travel may also occur outside of normal working hours.

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    University of Texas at Austin
    FAC 18
    2304 Whitis Ave. Stop G6200
    Austin, Texas 78712-1508