Liberal Arts Career Services
Liberal Arts Career Services

The MOMs

Spring 2021

Position: Social Media Marketing Intern
Major: Psychology Junior

The MOMs is a multimedia company that specifically targets mothers.  The MOMs brand discusses parenting and lifestyle through their blogs, social media posts and “Mamarazzi” events with celebrities such as Sarah Jessica Parker, Will and Jada Smith, Amy Schumer, Tina Fey, Nicole Kidmand more.  In addition, on their website they have a feature called “The Moms Marketplace” where they highlight small businesses founded by mothers.  Finally, they partner with film distributors, book publishers, celebrity publicists and nonprofit organizations to host events and engage in conversation relevant to motherhood.  I found this role on Facebook.  A family friend of mine shared the link stating that The MOMs was looking for semester interns and I reached out and applied.  Every intern is assigned their own duties based on what they want to do in the future and their personal skills.  Every intern is in charge of the social media calendar for The MOMs’ Instagram page.  Personally, I am in charge of holiday posts.  On Valentine’s Day, St. Patrick’s Day and even small holidays such as Take Your Child to Work Day or National Wine Day, I find an image and write the copy for my bosses, Denise and Melissa, to post on Instagram.  I also am in charge of the film area for the Mamarazzi events.  I search films coming out within the next few months and specifically look for ones with celebrities we have partnered with before.  Additionally, I look up small mother owned businesses to highlight in The MOMs Marketplace.  Each week I am assigned a new area of products to highlight, such as hair products, travel companies, anti-aging products and more.  Finally, and what I spend the most time on is the Facebook page for The MOMs.  I have been given the role of researching local mother Facebook groups from around the country, joining them and advertising The MOMs in these groups. 

One of my favorite things about the internship is the freedom I have with my projects.  When I write copy for either Instagram or Facebook, Melissa and Denise allow us to put our own words into the writing.  They also value my opinion and my knowledge of social media, so they give me room to be creative with the posts.  Another one of my favorite things is the team I work with.  There is a group of 8 interns and 2 bosses and I have gotten to know every single one of them and we have learned and grown together.  It’s nice to be able to relate to people who are in the same boat as you and The MOMs did an excellent job at bringing together women from all over the country at so many different schools to work together on the brand.  Finally, my number one favorite thing would be the overall learning experience I have got and the patience and respect from my bosses.  Denise and Melissa genuinely care about the interns and want us to succeed not only in this internship, but in the future.  They put us in contact with people they know who have similar passions to us and let them speak to us in our weekly meetings.  They correct us when we’re wrong and encourage us to keep going when we’re right and have created an amazing working and learning environment for all of the interns.

  •   Map
  • Liberal Arts Career Services

    University of Texas at Austin
    FAC 18
    2304 Whitis Ave. Stop G6200
    Austin, Texas 78712-1508