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Marketing

  • Altor National

    Fall 2018

    Position: Marketing/Copyrighting Intern
    Student: Rhetoric and Writing Senior  

    My alarm goes off at 7:30 A.M. I quickly hop in the shower, put on something nice, and make some coffee using my Kalita wave. I always use fresh beans from the local coffee shop next to my house. It puts me in the perfect mood, and I believe that this is vital for a productive day. Then by 8 o’clock I head to the office. The office is over by 360 bridge, so it’s important to give yourself a 20-30 min window for driving. It’s a nice drive though, especially in the fall. I love seeing all of those red and yellow trees and the beautiful houses that sit on top of Austin’s finest hills. Then, I get to the office, and my boss, Jason, says, “hello Walker”. I say my hellos, and get to my desk. Jason is a tech guy, and so each cubicle is equipped with a laptop, two other monitors, a wireless mouse and keyboard, and an optional stand-up desk. My other boss is Marissa. She does marketing, but works remotely from Kansas (I didn’t know that until my second or third week of working there). Anyway, Marissa usually calls or emails me with the plans for the day. This could be anything from editing insurance applications to researching gifts to give to our clients for Christmas. I work on my projects until G2G which starts at 9:30 only on Tuesdays. This is where everyone in the office gets together at the conference room to share what they have been doing that week. I enjoy it a lot because usually my projects are the most interesting. Then, I get back to my projects until 12, so I can have my 1 hour lunch break. There are a ton of options, and I try to pick something new every time. I get back to the office by 1 o’clock, and I am feeling pretty sleepy, but thankfully I have a stand-up desk. By 3 o’clock, I’ll probably check back in with Jason to let him know where I am in my projects, and then at 4:30, I head home!

  • American Northwest Regional Center

    Fall 2016  

    Position: Marketing Manager Intern
    Student: Economics Senior 

    I am a marketing manager at the American Northwest Regional Center. My job is to overseeing marketing content and promotional activities, organizing and planning marketing activities. For example, I’m planning a big event with three student groups next spring. For this event, we are expecting at least three hundred people coming. I’m also responsible to interacting with prospective and existing clients, client servicing, and client prospecting. Other than that, I am also in charge for database management, website and social media management, translation, expanding geographic reach of our client base, SEC and USCIS compliance.  Those are my work responsibilities. Other than that, I also have to follow the company rules as an employee. As a private funding company, we have a responsibility to protect corporate information.

    My typical day starts at nine in the morning. It’s okay to come later at nine thirty. However, Nick, our general manager, will come before nine anyway. Then I start my work, whatever I plan to do that day. I always write down my to-do-list at the end of the day so that I could quickly organize my schedule in the morning. Our group internal meeting happens every Wednesday, but we might have many small conversations during the day. During the group meeting, we will quickly review what we have done in last week. But what we really focus is to make our next work plan. Other than regular reports, we will have a brain storming section. Everyone could bring their idea and share with us. A very important daily task is to record my work hours and write daily work report. It usually takes up to ten minutes to finish it. I need to summarize what I have done during the day and record important information.

  • Aspen Heights Partners

    Spring 2018

    Position: Marketing Associate Intern
    Student: IRG Sophomore

    As a Marketing Associate Intern for Aspen Heights Partners, I was able to learn more about the student housing industry all around Austin. As an intern, I had marketing and leasing responsibilities to ultimately reach a goal of 100% preleased. Through direct marketing and being approachable my fellow interns and I were able to do just that.

    A typical day in my working hours consisted of lots of hands on tasks. This included direct and social media marketing, tours of potential residents, and follow ups for leads. Each day was different from the previous day. That is one quality that I enjoyed most about working for Aspen. This was especially crucial for the interns who worked five days in row. Also, there was a transparency among the staff. Any intern, or staff, or corporate member could articulate their ideas without ridicule. I enjoyed sharing my marketing Ideas. I was especially glad when I would see them come to life!

    An intern is supposed to be organized, on time, and friendly day in and day out. It was important to be organized because it allowed the company as a whole to function efficiently. For example, my organization led to impactful follow ups. If I had spoken to someone a week earlier about a specific task, I am supposed to document that so that it can be mentioned or referred to in the future. Being on time allows for the company to be successful. Typically, interns came during their class schedules which can make this difficult. However, it is important to be well prepared from the moment you clocked in. This allowed myself to be focused on my daily tasks and long-term goals. To be friendly, is something expected in any workplace. This characteristic led Aspen, and myself to expand Aspen’s social media presence and reviews! The main thing many people look at in West Campus is how well-reviewed a building is. This is vital to the success of the company. And these three skills are skills that I built and strengthened. Do not be afraid to ask questions, it will only improve you for the long-run.

  • Barton Springs Edwards Aquifer Conservation District

    Spring 2017  

    Position: Public Information Intern
    Student: Sociology Senior

    Hello fellow liberal arts students. I’m a marketing intern at Barton Springs Edwards Aquifer Conservation District located in Manchaca, about 20 minutes from campus. I arrive two days a week and work from 9am to 2pm. I routinely start my day by checking my email with a Diet Coke. My boss usually has an email waiting for me with the responsibilities I have for that day. The main job I was in charge of this semester was designing snapchat filters for various locations that deals with groundwater conservation, for example the Lady Bird Johnson Wildflower Center and The Barton Springs Pool. To be able to design a snapchat filter you must be experienced and proficient in Photoshop, as well as Adobe Illustrator. I also was in charge of creating an advertisement campaign for Groundwater Awareness week. Again, I utilized Photoshop and also a website called Canva. After I executed the ad campaign, it was launched on Facebook and I was in charge of analyzing the Google analytics and each post’s audience reach. In between all these projects, I was in communication with different radio stations about creating a public service announcement for the Barton Springs Edwards Aquifer Conservation District’s 30th Anniversary.

    I also got to be involved in other projects besides marketing and advertising. My boss allowed me to shadow her in education outreach events that dealt with high school scholarships, aquatic camp scholarships, education games for elementary students, and geology education field trips for the students at UT. 

  • Cloud [8] Sixteen Inc

    Fall 2015

    Position: Search Intern
    Student: Geography Junior

    My internship over the course of this semester was at Cloud [8] Sixteen, Inc. This company is a digital marketing firm, specializing in paid search/pay"per"click advertising, search engine optimization, website content development and social media. It is actually three companies in one, specializing in different online marketing strategies. I knew this company had a laid back culture from when I first interviewed – the two supervisors I talked with wore shorts, backwards hats, and used slang and curse words in our dialogue. I was asked to give examples of how I actively tried to accomplish something when I was unskilled in that area. I was also asked to make a paper airplane (and throw it!) to see how far it would travel.

    I would describe “A Day in the Life” at this company as follows: I was free to set my own schedule (9:30 – 2:30pm) twice a week. I sometimes would come early and leave earlier. Since I have been well trained, I could immediately begin my duties once I get there. On Mondays I would work on keeping up with client accounts (checking on their data and making changes if needed). That usually would take up the entire day. I was never under any pressure to finish anything in a strict time frame, but I still made sure to work on assignments productively.

    On Wednesdays I would work on whatever projects my supervisor had for me. We communicated face to face, through e"mail and through the company’s online internal portal “Basecamp” where you can access and see what all employees are working on. They were random but usually related to my department. Almost everything I did was at my own desk on my own computer. I sat right across from my supervisor, so it was very easy to ask for help when needed. I frequently was invited to plan this indoor basketball game some employees would randomly begin.

  • American Northwest Regional Center

    Fall 2016  

    Position: Marketing Manager Intern
    Student: Economics Senior 

    I am a marketing manager at the American Northwest Regional Center. My job is to overseeing marketing content and promotional activities, organizing and planning marketing activities. For example, I’m planning a big event with three student groups next spring. For this event, we are expecting at least three hundred people coming. I’m also responsible to interacting with prospective and existing clients, client servicing, and client prospecting. Other than that, I am also in charge for database management, website and social media management, translation, expanding geographic reach of our client base, SEC and USCIS compliance.  Those are my work responsibilities. Other than that, I also have to follow the company rules as an employee. As a private funding company, we have a responsibility to protect corporate information.

    My typical day starts at nine in the morning. It’s okay to come later at nine thirty. However, Nick, our general manager, will come before nine anyway. Then I start my work, whatever I plan to do that day. I always write down my to-do-list at the end of the day so that I could quickly organize my schedule in the morning. Our group internal meeting happens every Wednesday, but we might have many small conversations during the day. During the group meeting, we will quickly review what we have done in last week. But what we really focus is to make our next work plan. Other than regular reports, we will have a brain storming section. Everyone could bring their idea and share with us. A very important daily task is to record my work hours and write daily work report. It usually takes up to ten minutes to finish it. I need to summarize what I have done during the day and record important information.

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  • Aspen Heights Partners

    Spring 2018

    Position: Marketing Associate Intern
    Student: International Relations and Global Studies Sophomore

    As a Marketing Associate Intern for Aspen Heights Partners, I was able to learn more about the student housing industry all around Austin. As an intern, I had marketing and leasing responsibilities to ultimately reach a goal of 100% preleased. Through direct marketing and being approachable my fellow interns and I were able to do just that.

    A typical day in my working hours consisted of lots of hands on tasks. This included direct and social media marketing, tours of potential residents, and follow ups for leads. Each day was different from the previous day. That is one quality that I enjoyed most about working for Aspen. This was especially crucial for the interns who worked five days in row. Also, there was a transparency among the staff. Any intern, or staff, or corporate member could articulate their ideas without ridicule. I enjoyed sharing my marketing Ideas. I was especially glad when I would see them come to life!

    An intern is supposed to be organized, on time, and friendly day in and day out. It was important to be organized because it allowed the company as a whole to function efficiently. For example, my organization led to impactful follow ups. If I had spoken to someone a week earlier about a specific task, I am supposed to document that so that it can be mentioned or referred to in the future. Being on time allows for the company to be successful. Typically, interns came during their class schedules which can make this difficult. However, it is important to be well prepared from the moment you clocked in. This allowed myself to be focused on my daily tasks and long-term goals. To be friendly, is something expected in any workplace. This characteristic led Aspen, and myself to expand Aspen’s social media presence and reviews! The main thing many people look at in West Campus is how well-reviewed a building is. This is vital to the success of the company. And these three skills are skills that I built and strengthened. Do not be afraid to ask questions, it will only improve you for the long-run.

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  • Barton Springs Edwards Aquifer Conservation District

    Spring 2017  

    Position: Public Information Intern
    Student: Sociology Senior

    I’m a marketing intern at Barton Springs Edwards Aquifer Conservation District located in Manchaca, about 20 minutes from campus. I arrive two days a week and work from 9am to 2pm. I routinely start my day by checking my email with a Diet Coke. My boss usually has an email waiting for me with the responsibilities I have for that day. The main job I was in charge of this semester was designing snapchat filters for various locations that deals with groundwater conservation, for example the Lady Bird Johnson Wildflower Center and The Barton Springs Pool. To be able to design a snapchat filter you must be experienced and proficient in Photoshop, as well as Adobe Illustrator. I also was in charge of creating an advertisement campaign for Groundwater Awareness week. Again, I utilized Photoshop and also a website called Canva. After I executed the ad campaign, it was launched on Facebook and I was in charge of analyzing the Google analytics and each post’s audience reach. In between all these projects, I was in communication with different radio stations about creating a public service announcement for the Barton Springs Edwards Aquifer Conservation District’s 30th Anniversary.

    I also got to be involved in other projects besides marketing and advertising. My boss allowed me to shadow her in education outreach events that dealt with high school scholarships, aquatic camp scholarships, education games for elementary students, and geology education field trips for the students at UT. 

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  • Cloud [8] Sixteen Inc.

    Fall 2015

    Position: Search Intern
    Student: Geography Junior

    My internship over the course of this semester was at Cloud [8] Sixteen, Inc. This company is a digital marketing firm, specializing in paid search/pay"per"click advertising, search engine optimization, website content development and social media. It is actually three companies in one, specializing in different online marketing strategies. I knew this company had a laid back culture from when I first interviewed – the two supervisors I talked with wore shorts, backwards hats, and used slang and curse words in our dialogue. I was asked to give examples of how I actively tried to accomplish something when I was unskilled in that area. I was also asked to make a paper airplane (and throw it!) to see how far it would travel.

    I would describe “A Day in the Life” at this company as follows: I was free to set my own schedule (9:30 – 2:30pm) twice a week. I sometimes would come early and leave earlier. Since I have been well trained, I could immediately begin my duties once I get there. On Mondays I would work on keeping up with client accounts (checking on their data and making changes if needed). That usually would take up the entire day. I was never under any pressure to finish anything in a strict time frame, but I still made sure to work on assignments productively.

    On Wednesdays I would work on whatever projects my supervisor had for me. We communicated face to face, through e"mail and through the company’s online internal portal “Basecamp” where you can access and see what all employees are working on. They were random but usually related to my department. Almost everything I did was at my own desk on my own computer. I sat right across from my supervisor, so it was very easy to ask for help when needed. I frequently was invited to plan this indoor basketball game some employees would randomly begin.

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  • Coastal Bridge Advisors

    Summer 2023 

    Position: Marketing Intern 
    Student: Economics/Plan II Honors Sophomore, UTNY Participant


    I worked for a private wealth management firm in Westport, CT, specializing in assisting high-net-worth individuals. I found this internship via a connection through the UTNY program. My duties included compiling spreadsheets for content, developing comprehensive KPI analysis on our marketing investments, and looking into next-generation research. I also bounced around a lot, learning about reinsurance policies, compliance, and alternative investments through various conferences and networking events. The small, tight-knit community of a boutique firm allowed me to develop a comprehensive understanding of the firm overall. 

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  • Danger Bird Records

    Fall 2018

    Position: Marketing & PR Management Intern
    Student: American Studies Junior

    This Fall I’ve been interning at a record label based out of Los Angeles, California called Dangerbird Records. The office here in Austin is located on the East Side by the Mueller HEB. My duties have included social media management, mass mailing assembly of new record releases, press promotion and tour marketing administration, and special projects. I focused on social media mainly, because this is the position that I am most likely going to enter into when I graduate. I created a new system to organize copy for tour marketing and record releases that helped keep track of Tweets and Instagram Posts. As well, I would often help with mailing of new records and other merchandise that needed to be shipped out in a timely manner. My voice was often heard and respected if I had an idea or solution to a problem, which is definitely not the case at a lot of internship sites.          

    I was scheduled to go into the office on Monday, Wednesday, and Friday from 9am to 1pm. On Mondays, the day would start off with checking my email for any new assignments that needed to get done throughout the week. My boss would make a checklist for me so that I’d always be working on something even if the day might have been slow. A large part of my day would consist of writing copy for social media since there were always things that needed to be shared about new record releases or tour dates that our artists had just announced. Copy included tweets, Instagram posts, and Facebook posts. Working with photoshop, I would also create graphics for social media or radio promotion. On some days there were calls with artists that my boss let me listen in on so I could hear the interactions between artists and the label. This was probably my favorite part of the internship, since I got to directly listen in on the ways that a label influences artists’ decisions and vice versa. Overall, the internship was great and I’d definitely recommend it to other students looking to enter the music industry!

  • Encore Live

    Summer 2019

    Position: Marketing Intern
    Student: English Senior

    My assignments range from various marketing related projects. I often work on the creation of marketing proposals which can include sorting various vendors for renderings, or assisting with the copy for the proposal presentation. A lot of the marketing at Encore Live involves the planning for client proposals, as well as marketing projects for the company itself. This can include little tasks such as making sure proper subscriptions are being used that help with our marketing strategies or creating new on-brand memorabilia. This marketing internship is exciting because there are so many various assignments to the point that I am never not learning. Recently, the two head marketing officials and I sat in on a meeting to discuss the marketing reports. Together we discussed the data processing systems and analytics in order to find a better way of reporting our marketing content. It was fun to see us combining our brains together in order to help each other out and find a better solution. Together we all learned new things which left us feeling hopeful about the topic being discussed.

  • Flosports

    Summer 2017

    Position: Marketing Intern position
    Student: Rhetoric & Writing Junior

    Content Marketing Interns are responsible for assisting with social media assignments, like posting on their accounts or helping with minor graphics. You make calls to try to get businesses to subscribe with FloSports so they can show live events at their location. You can assist with their website, like proof reading and making sure all links work. Content marketing is a very broad title. You do whatever you have skills in or rather be doing. If you like to talk to people, they will probably have you going to events and talking to people to get them to subscribe to FloSports. If you like designing, they can have you assisting on graphics for different verticals and their social media accounts. If you like writing, they can have you writing posts for their website or social media accounts, or helping with creative ways to say things in their emails that would draw people in and make them want to subscribe to watch a certain event. Whatever you want to do they can find something for you to do that will go well with what you are learning in school.

    You can expect to be showing up at their headquarters or any of their other locations and talk with you point person. The point person is the person who will be giving you assignments to do. They are also the person you go to for any questions you may have. They are not strict on you always being on time or having to be their every single day. Everybody talks mostly through email. The deadlines are not crazy unless they tell you they absolutely need it asap. You can find yourself getting you worked checked and commented on via email by multiple people before they use your stuff for publication. Their feedback is not harsh but rather straight forward, which you should be able to take criticism well anyway.

    Part II: What I have learned about the type of work environment that FloSports have is how they have a very chill and fun environment. However, at the same time, they are really working and getting stuff done. So, even though you may see them yelling at the TV or tossing a football around here and there you can see them sitting back down and putting that football down a couple of minutes later to get their assignments done. I definitely like the fact that you can wear sweats to this job and it seems acceptable because you are working with a bunch of formal athletes. You can still see their other talent and how smart these people are when they get on these assignments and come up with unique ideas and strategies. I am sure not every workplace is like this but it is cool to know how you can embrace all the fun things going on around you and keep yourself entertained and still handle your business. I think that kind of job setting is the best because you know you can go to work and not be bored out of your mind the entire time. That has definitely helped me realize how I would like to work in a setting like that. I do not want to be bored the entire time because you tend to not do as good on assignments when it is like that.

    FloSports are having more locations built in Austin, but considering how the two locations I work between now, they are going to keep the same entertaining surroundings. At their headquarters they have a workout area and TVs where they watch live events; at the ATX factory location they have a game room area where you can play ping pong, watch TV, or sit in the massage chairs (which I personally love). So, I definitely see why places like Google have that entertainment in their workplace, you tend to be more willing to do better work when you are not bored out of your mind and running to social media to remain sane.

  • Front Gate Tickets

    Spring 2018

    Position: Marketing & Content Writing Intern
    Student: Rhetoric & Writing Sophomore

    I’m currently a senior at the University of Texas at Austin and interned for Front Gate Tickets from fall 2018- spring 2018. The company redefines the ticketing company as it promotes tickets by targeting the right audience, promotes the biggest festivals, and partners with the largest ticketing company in the world--Ticketmaster.  This internship was not offered through the university, instead I found my passion which has always been singing and making music. This was the best decision of my life, I found something I was passionate about and interviewed for a Marketing position even though I was a Rhetoric & Writing Major and got the position.

    I would hope that this internship became more available to students like you because it is an industry where tasks are to be met in a daily basis and if not you end up slowing down the company. It’s a fast-paced environment and could be hectic at times to meet deadlines but reality is that is a job for you and once that hectic moment is out of the way you can relax in the lounge, get some snacks, iced brew coffee, and socialize. There were many responsibilities I had some of them being; assisting in content creation, development of newsletters, emails, updating reports, and analyzing marketing data and trends. Let’s say I were to go in on a Friday, I would grab my coffee, and immediately update our ticket alert spreadsheet that shows our sales for the week and email it to our clients through google analytics. Then I would write about two feature detailed pages or blog posts to create content or promote festivals, then make sure that any tasks my boss and team emailed me about were completed before leaving the office.

  • Giant Noise

    Fall 2018

    Position: Social Media Intern
    Student: Sociology Junior

    This semester I interned for a local Public Relations firm in Austin called Giant Noise. Giant Noise works with hundreds of local and non-local clients by managing their PR. Some of the things Giant Noise does for their clients include: managing social media accounts, drafting press statements, compiling press statistics, and coordinating events. I worked as a Social Media intern at Giant Noise where I played an adamant part in planning out content to post on various client’s social media accounts. This internship takes on a decent amount of responsibility as you have to meet deadlines quite often and one must be very organized in order to succeed in an internship like this.

    My day to day routine as an intern at Giant Noise often varied because the industry is very fast paced. Usually my day consisted of logging into the Google Sheets app where I drafted social media content on something called a content calendar. The content calendar was basically just an excel sheet with dates where I would insert pictures and a caption for them to be posted. These calendars kept me super organized and made it much easier to post the content on time.

    When I wasn’t managing social media, I worked on creating influencer lists. An influencer list is a compiled list of individuals on social media in which Giant Noise uses to promote their clients. These influencers were often invited to events or asked to post about something and we used the lists I created to pull from. I got to work on a little bit of paid advertising but that wasn’t a very integral part of my day to day responsibilities. At the end of each day, if there was merchandise that needed to be sent to the influencers, I would package it, create labels, and ship them to them. Aside from these daily responsibilities, I attended a few meetings with clients when I got the opportunity and I also attended weekly sync meetings and intern discussions.

  • Encore Live

    Summer 2019

    Position: Marketing Intern
    Student: English Senior

    My assignments range from various marketing related projects. I often work on the creation of marketing proposals which can include sorting various vendors for renderings, or assisting with the copy for the proposal presentation. A lot of the marketing at Encore Live involves the planning for client proposals, as well as marketing projects for the company itself. This can include little tasks such as making sure proper subscriptions are being used that help with our marketing strategies or creating new on-brand memorabilia. This marketing internship is exciting because there are so many various assignments to the point that I am never not learning. Recently, the two head marketing officials and I sat in on a meeting to discuss the marketing reports. Together we discussed the data processing systems and analytics in order to find a better way of reporting our marketing content. It was fun to see us combining our brains together in order to help each other out and find a better solution. Together we all learned new things which left us feeling hopeful about the topic being discussed.

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  • Flosports

    Summer 2017

    Position: Marketing Intern position
    Student: Rhetoric & Writing Junior

    Content Marketing Interns are responsible for assisting with social media assignments, like posting on their accounts or helping with minor graphics. You make calls to try to get businesses to subscribe with FloSports so they can show live events at their location. You can assist with their website, like proof reading and making sure all links work. Content marketing is a very broad title. You do whatever you have skills in or rather be doing. If you like to talk to people, they will probably have you going to events and talking to people to get them to subscribe to FloSports. If you like designing, they can have you assisting on graphics for different verticals and their social media accounts. If you like writing, they can have you writing posts for their website or social media accounts, or helping with creative ways to say things in their emails that would draw people in and make them want to subscribe to watch a certain event. Whatever you want to do they can find something for you to do that will go well with what you are learning in school.

    You can expect to be showing up at their headquarters or any of their other locations and talk with you point person. The point person is the person who will be giving you assignments to do. They are also the person you go to for any questions you may have. They are not strict on you always being on time or having to be their every single day. Everybody talks mostly through email. The deadlines are not crazy unless they tell you they absolutely need it asap. You can find yourself getting you worked checked and commented on via email by multiple people before they use your stuff for publication. Their feedback is not harsh but rather straight forward, which you should be able to take criticism well anyway.

     What I have learned about the type of work environment that FloSports have is how they have a very chill and fun environment. However, at the same time, they are really working and getting stuff done. So, even though you may see them yelling at the TV or tossing a football around here and there you can see them sitting back down and putting that football down a couple of minutes later to get their assignments done. I definitely like the fact that you can wear sweats to this job and it seems acceptable because you are working with a bunch of formal athletes. You can still see their other talent and how smart these people are when they get on these assignments and come up with unique ideas and strategies. I am sure not every workplace is like this but it is cool to know how you can embrace all the fun things going on around you and keep yourself entertained and still handle your business. I think that kind of job setting is the best because you know you can go to work and not be bored out of your mind the entire time. That has definitely helped me realize how I would like to work in a setting like that. I do not want to be bored the entire time because you tend to not do as good on assignments when it is like that.

    FloSports are having more locations built in Austin, but considering how the two locations I work between now, they are going to keep the same entertaining surroundings. At their headquarters they have a workout area and TVs where they watch live events; at the ATX factory location they have a game room area where you can play ping pong, watch TV, or sit in the massage chairs (which I personally love). 

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  • Freedom Solar Power 

    Spring 2023

    Position: Marketing Intern
    Student: Sustainability Studies Senior        

    Freedom Solar Power is the leading residential solar installer in the state of Texas and is ranked the 10th largest solar installer in the nation. We exclusively work with SunPower Technologies, delivering the highest efficiency solar panel available to homes in Texas, Colorado, Florida, North Carolina, and Virginia. I have been working at Freedom Solar for more than two years now and have been in a variety of roles. Marketing was really the only department I hadn’t tried, so I felt it would be a great opportunity to take advantage of through an internship while also knocking out some college credits. I was introduced to Freedom Solar back in 2019 through a friend and began working in the call center as an inside sales specialist.

    My current role consists of implementing unique targeting strategies for homeowners who have a high propensity to go solar. We look through real estate and solar data to try and predict which homeowners are most likely to go solar. My duties consist of data management and analysis along with mapping for geospatial analysis. My favorite thing about this internship is the creative leeway I have been given to solve this problem and I am very excited to see how the project rounds out

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  • Front Gate Tickets

    Spring 2018

    Position: Marketing & Content Writing Intern
    Student: Rhetoric & Writing Sophomore

    I’m currently a senior at the University of Texas at Austin and interned for Front Gate Tickets from fall 2018- spring 2018. The company redefines the ticketing company as it promotes tickets by targeting the right audience, promotes the biggest festivals, and partners with the largest ticketing company in the world--Ticketmaster.  This internship was not offered through the university, instead I found my passion which has always been singing and making music. This was the best decision of my life, I found something I was passionate about and interviewed for a Marketing position even though I was a Rhetoric & Writing Major and got the position.

    I would hope that this internship became more available to students like you because it is an industry where tasks are to be met in a daily basis and if not you end up slowing down the company. It’s a fast-paced environment and could be hectic at times to meet deadlines but reality is that is a job for you and once that hectic moment is out of the way you can relax in the lounge, get some snacks, iced brew coffee, and socialize. There were many responsibilities I had some of them being; assisting in content creation, development of newsletters, emails, updating reports, and analyzing marketing data and trends. Let’s say I were to go in on a Friday, I would grab my coffee, and immediately update our ticket alert spreadsheet that shows our sales for the week and email it to our clients through google analytics. Then I would write about two feature detailed pages or blog posts to create content or promote festivals, then make sure that any tasks my boss and team emailed me about were completed before leaving the office.

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  • Giant Noise

    Fall 2018

    Position: Social Media Intern
    Student: Sociology Junior

    This semester I interned for a local Public Relations firm in Austin called Giant Noise. Giant Noise works with hundreds of local and non-local clients by managing their PR. Some of the things Giant Noise does for their clients include: managing social media accounts, drafting press statements, compiling press statistics, and coordinating events. I worked as a Social Media intern at Giant Noise where I played an adamant part in planning out content to post on various client’s social media accounts. This internship takes on a decent amount of responsibility as you have to meet deadlines quite often and one must be very organized in order to succeed in an internship like this.

    My day to day routine as an intern at Giant Noise often varied because the industry is very fast paced. Usually my day consisted of logging into the Google Sheets app where I drafted social media content on something called a content calendar. The content calendar was basically just an excel sheet with dates where I would insert pictures and a caption for them to be posted. These calendars kept me super organized and made it much easier to post the content on time.

    When I wasn’t managing social media, I worked on creating influencer lists. An influencer list is a compiled list of individuals on social media in which Giant Noise uses to promote their clients. These influencers were often invited to events or asked to post about something and we used the lists I created to pull from. I got to work on a little bit of paid advertising but that wasn’t a very integral part of my day to day responsibilities. At the end of each day, if there was merchandise that needed to be sent to the influencers, I would package it, create labels, and ship them to them. Aside from these daily responsibilities, I attended a few meetings with clients when I got the opportunity and I also attended weekly sync meetings and intern discussions.

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  • HomeAway

    Summer 2017

    Position: Partner Marketing Intern
    Student: Economics Junior

    I am the Partner Marketing intern at HomeAway, which is part of the Expedia Family. What the company necessary does is provide a platform for travelers and Homeowners/Property Managers to get each other's services. HomeAway is the world leader in Vacation Rentals.  HomeAway help travelers take the best vacations of their lives and maximize the opportunity for your financial success. I was on the supply side of their business which consists of home owners and Property managers. HomeAway believes in a “best match” policy, in order to deliver the best travelers for their properties

    My Internship revolved around developing campaigns to increase the inventory of HomeAway.  There has been a supply crunch in several destinations and campaigns and what we look into is how to bridge that gap between supply and demand, so that we don’t send travelers to places where there is a shortage of properties.

     A typical day in my internship, involves attending several meetings, follow ups on my projects, meeting with people across departments such as social, email, analytics to see how the campaigns you launched are performing and the various channels that it is running through. What is important to know what every campaign is multifaceted so there is always a lot going on. Some of the facets are email, influences, display, social media and partnerships. And after a campaign is over you need to monitor campaign results by channels. Hence there is heavy analytics and data driven skills that are required and essential part of marketing. The typical daytime responsibilities revolves around the projects that you are responsible for and taking complete ownership of it.

  • Insitome

    Summer 2017

    Position: Marketing Intern
    Student: Anthropology Junior

    Insitome was a very atypical internship opportunity. As a start up in its infant stages of production, there was no formal job listing. There was very little information on their website, so I simply contacted the company information email requesting more information and offered my services as an undergraduate student in Anthropology who happened to be here for the summer with no plans other than coursework. From what I could tell, the past work of the CEO seemed very relevant to my degree, and within a few days, I got an email back directly from the CEO, Dr. Spencer Wells, requesting a resume.

    In addition to the world famous population geneticist Spencer Wells, the company includes a small team of scientists and developers. Insitome is a consumer genomics experience designed to provide customers with personalized stories about their traits and DNA. From ancestry to metabolism, one saliva sample can tell you endless information about the history of your DNA as well as mankind’s. On paper, this may not seem like the work for an anthropologist. One of the most important components of the platform, however, is the historical content, and that’s where I come in. With academic knowledge of the history and evolution of humanity as well as my pragmatic communication skills, I have spent the last few months directly contributing to the writing and editing of the application content and trait stories. In such a small office environment, my supervisors allowed me to explore and create in any area of production of my choosing. If you’re exploring still unsure of your technical interests, I’d recommend a small office or a start up to allow yourself to explore several interests at once.

    I’ve gained a lot of confidence in business interactions as well as social interactions as well over the course of this internship. Moral of the story: just go for it. Career fairs, while great for gaining networking experience, do not always have the highest success rates for hiring. While people may say, “it’s all about who you know”, but it’s also about how you present yourself and the opportunities you take.

  • LT Commercial Group

    Fall 2019

    Position: Marketing Intern
    Student: IRG Senior

    For my internship, there are many variations of how a day can go depending on tasks that need to be done during a given timeframe and goals the company needs to achieve. Usually when I first come in, I check all forms of communication that could be left behind such as voicemails, my email, and any notifications on Monday.com (a task management website). Then I check metrics for our marketing channels which include social media and our emails. For social media posts, I look at how much engagement the posts have gotten and how many people it has reached since its posting from the previous day. Emails are similar in that I check how many people opened the messages and how many clicks it received to external links. Then I check the marketing content calendar to see what I need to put out and be done for the day. Usually this includes social media posts to our Facebook, LinkedIn, or Instagram, and execution of any email campaigns.

    Throughout the day I can be doing a variety of tasks and responsibilities. One of which includes attending any scheduled meetings and conference calls. I also find myself frequently creating graphics and templates for visual content to post on our marketing channels. Additionally, I create and write content to accompany these visuals and tailor it to our targeted audiences. To best organize when and where content gets posted on the different social media channels, I also utilize social media management tools such as Hootsuite, Recurpost, and Facebook’s built in scheduling tools. These tools also allow me to schedule content on the most optimized times during the day to best maximize organize traffic and engagements.

  • MealPal

    Summer 2019

    Position: Growth Marketing Intern
    Student: Psychology Senior

    MealPal is a lunch subscription platform that offers its subscribers lunch for less than $6. There are two subscription plans for lunch; subscribers can buy either a twelve pack of meals or a twenty pack of meals to use throughout a thirty-day cycle. Restaurants on the platform choose a signature dish to provide each day to their users. Lunches are not customizable, but this is how MealPal is able to keep costs so low for their customers. In return, customers are able to skip the line at the restaurant and be back at their office within minutes.

    As a growth marketing intern, you will be tasked with growing the local market through a variety of marketing techniques, including distributing printed marketing materials and hosting “lunch and learns” at various offices throughout the city. Because the platform is disruptive in nature, lunch and learns are one of the best ways the company is able to educate consumers on what MealPal is and how it works. Interns bring free lunch from our partners to these companies around the city and give a five-minute presentation explaining MealPal. At the end of the event, participants are offered 50% off of their first month. In addition to hosting daily lunch and learns, interns will experiment with other marketing channels. As a team, you will think of and execute other means of growing the user base, and test and track the performance of these tactics to decide which ones work best.

    Growth marketing interns are also tasked with being liaisons between restaurant partners and the MealPal headquarters. Every week, you will be given a group of restaurants within walking distance of each other. During these restaurant visits, you will test out the MealPal software to ensure correct function, and you will note any issues or complaints from the restaurant owners and workers. After completing these visits, all responses will be recorded into a master document and relayed back to the Partners Team. This internship will help grow your public speaking, team working, leadership, and time management skills. In addition, this start-up environment will help expose you to the fast-paced environment of the tech industry.

    Position: Growth Marketing Intern
    Student: Human Dimensions of Organization Junior

    Working for the start-up MealPal was one of the most interesting and unique internships I’ve ever come across. When I was interviewing for the internship, it was described to me that in the beginning we would be handing out flyers, but as it progressed we would stop and move on to larger more important duties, like planning work events and lunch and learns. Then eventually we would even lead and present the MealPal pitch to other companies. This was true to an extent, but I feel it needs to be known that all of those elements I just described soon all happened within one day. It sure enough became the daily routine.  We would have to flyer in the early morning, plan the lunch and learn mid-morning, and then go to other companies and present MealPal to them at lunch time. After all of that we would have meetings or start prepping for the next day’s activities.

    A typical day in the life at MealPal for me was one that was long and strenuous, but also very fun and exciting. We start out by arriving at 7:30 am, but for some even early, because we all had clock- in at 7:30, leave our desks, and take our flyers out to the most popular subway stops in New York City for the morning rush hour. We split up into four or so teams and all spread out across New York with 200 flyers per person, each having our own individual discount code on them. We were all in competition with each other, all trying to get the most ‘subs’ (subscribers) in a day. After flyering until 9:45 we would all head back to the office and start working on our lunch and learns for the day. We had an intern planning document where our boss, Sarah, wrote out our day in an excel doc. On a typical day I might be leading or assisting in a lunch and learn. For example, one day we got to host a lunch and learn at Rebecca Minkoff, it was very exciting for me personally. The way it works is that you communicate with someone in their office offering a free lunch, they then give you the okay, time, and date of when MealPal can come. We then pick up numerous amounts of food from at least three restaurants on MealPal. Then come bring the food to the office, give a short pitch/presentation of MealPal then let them eat and sign up! It is a lot of fun doing these because you get to explore New York and get to see a variety of different offices and work environments. After that we typically are then on our own to get our pre-paid MealPal lunches that we’ve ordered and then head back to the MealPal headquarters for more flyer printing, and next day MealPal lunch and Learn prepping. It is nice because since we have such an exhausting early morning we are released at 4pm every day.

  • My IT Pros

    Fall 2018

    Position: Digital Marketing Internship
    Student: Sociology Senior

    Currently I’m a marketing intern at MyITpros. It’s located away from downtown and campus in Walnut Creek Business Park, and while that’s good traffic wise, it means that I have schedule all my classes on one day and be completely available to work on the rest of the days of the week. For example, I go to school on Mondays, Wednesdays and Fridays, while going to work on Tuesdays and Thursdays. It’s kind of complicated for me to explain a common day in the life for a marketing intern, because honestly, it changes every day. On Tuesdays, the most common days looks like me getting to work at 8 am and beginning work on a list of tasks that is constantly changing by the day. From writing blog posts, to creating graphics for blogs, to editing news letters to working on drip campaigns, it’s constantly changing and being flexible is definitely a requirement for everything to get done on time. Of course, in there is a chance to take an hour lunch and short breaks and everything, but it’s mostly just working on my own for most of the day. Thursdays, on the other hand are a bit more structure. Thursday, I get to work at 8, have about 30 minutes to prepare myself for a morning full of meetings. Then at 8:30, I go into sales and marketing meetings. The company is small, so the sales and marketing team is made up of me, my boss, a sales associate and the CEO of the company. We sit in a meeting and talk about what has happened in the sales and marketing aspects of the company in the last week and go over what upcoming projects need to be finished by the next time we come to the meeting. This meeting usually finishes at about 10, and then from 10-10:30 my boss and I usually have a meeting with the graphic design team, to find out what they need from us and what they can do to help us succeed. After most of the morning is taken up by meetings, it’s pretty much work on your assignments. The only other scheduled part of Thursdays is a 3:00 call with our SEO company, where they update us on our online presence and what they are doing with the money they give, and after that call, I work on my assignments until the end of the day. About once a month, everyone in the company is asked to come in an hour early at 7am so that we can have a monthly staff meeting. As I’ve been told, my hours are mine, but usually I end up leaving around 5, to make the most of my time there.

  • Insitome

    Summer 2017

    Position: Marketing Intern
    Student: Anthropology Junior

    Insitome was a very atypical internship opportunity. As a start up in its infant stages of production, there was no formal job listing. There was very little information on their website, so I simply contacted the company information email requesting more information and offered my services as an undergraduate student in Anthropology who happened to be here for the summer with no plans other than coursework. From what I could tell, the past work of the CEO seemed very relevant to my degree, and within a few days, I got an email back directly from the CEO, Dr. Spencer Wells, requesting a resume.

    In addition to the world famous population geneticist Spencer Wells, the company includes a small team of scientists and developers. Insitome is a consumer genomics experience designed to provide customers with personalized stories about their traits and DNA. From ancestry to metabolism, one saliva sample can tell you endless information about the history of your DNA as well as mankind’s. On paper, this may not seem like the work for an anthropologist. One of the most important components of the platform, however, is the historical content, and that’s where I come in. With academic knowledge of the history and evolution of humanity as well as my pragmatic communication skills, I have spent the last few months directly contributing to the writing and editing of the application content and trait stories. In such a small office environment, my supervisors allowed me to explore and create in any area of production of my choosing. If you’re exploring still unsure of your technical interests, I’d recommend a small office or a start up to allow yourself to explore several interests at once.

    I’ve gained a lot of confidence in business interactions as well as social interactions as well over the course of this internship. Moral of the story: just go for it. While people may say, “it’s all about who you know”, it’s also about how you present yourself and the opportunities you take.

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  • IRIS.TV

    Fall 2022

    Position: Marketing and Writing Intern

    Student: Rhetoric and Writing Senior, UTNY Participant

    I worked for IRIS.TV, a video advertising company that's based around contextual advertising. I found this internship through the UTNY program, which means that IRIS.TV had interns from the program before, and they decided to continue the partnership with the UTNY program. I had to make lots of presentations based on my assumptions of the industry and competitors, I also conducted a lot of research into their social media presence as well as their partners. I also created explainer videos/ concept design videos for the more difficult concepts of the company. My favorite thing about the internship was remote, which meant I had a lot of say in my schedule, and my supervisor was always understanding and checking up on me to help out in any way they could.

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  • LT Commercial Group

    Fall 2019

    Position: Marketing Intern
    Student: International Relations and Global Studies Senior

    For my internship, there are many variations of how a day can go depending on tasks that need to be done during a given timeframe and goals the company needs to achieve. Usually when I first come in, I check all forms of communication that could be left behind such as voicemails, my email, and any notifications on Monday.com (a task management website). Then I check metrics for our marketing channels which include social media and our emails. For social media posts, I look at how much engagement the posts have gotten and how many people it has reached since its posting from the previous day. Emails are similar in that I check how many people opened the messages and how many clicks it received to external links. Then I check the marketing content calendar to see what I need to put out and be done for the day. Usually this includes social media posts to our Facebook, LinkedIn, or Instagram, and execution of any email campaigns.

    Throughout the day I can be doing a variety of tasks and responsibilities. One of which includes attending any scheduled meetings and conference calls. I also find myself frequently creating graphics and templates for visual content to post on our marketing channels. Additionally, I create and write content to accompany these visuals and tailor it to our targeted audiences. To best organize when and where content gets posted on the different social media channels, I also utilize social media management tools such as Hootsuite, Recurpost, and Facebook’s built in scheduling tools. These tools also allow me to schedule content on the most optimized times during the day to best maximize organize traffic and engagements.

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  • MealPal

    Summer 2019

    Position: Growth Marketing Intern
    Student: Psychology Senior

    MealPal is a lunch subscription platform that offers its subscribers lunch for less than $6. There are two subscription plans for lunch; subscribers can buy either a twelve pack of meals or a twenty pack of meals to use throughout a thirty-day cycle. Restaurants on the platform choose a signature dish to provide each day to their users. Lunches are not customizable, but this is how MealPal is able to keep costs so low for their customers. In return, customers are able to skip the line at the restaurant and be back at their office within minutes.

    As a growth marketing intern, you will be tasked with growing the local market through a variety of marketing techniques, including distributing printed marketing materials and hosting “lunch and learns” at various offices throughout the city. Because the platform is disruptive in nature, lunch and learns are one of the best ways the company is able to educate consumers on what MealPal is and how it works. Interns bring free lunch from our partners to these companies around the city and give a five-minute presentation explaining MealPal. At the end of the event, participants are offered 50% off of their first month. In addition to hosting daily lunch and learns, interns will experiment with other marketing channels. As a team, you will think of and execute other means of growing the user base, and test and track the performance of these tactics to decide which ones work best.

    Growth marketing interns are also tasked with being liaisons between restaurant partners and the MealPal headquarters. Every week, you will be given a group of restaurants within walking distance of each other. During these restaurant visits, you will test out the MealPal software to ensure correct function, and you will note any issues or complaints from the restaurant owners and workers. After completing these visits, all responses will be recorded into a master document and relayed back to the Partners Team. This internship will help grow your public speaking, team working, leadership, and time management skills. In addition, this start-up environment will help expose you to the fast-paced environment of the tech industry.

    Position: Growth Marketing Intern
    Student: Human Dimensions of Organizations Junior

    Working for the start-up MealPal was one of the most interesting and unique internships I’ve ever come across. When I was interviewing for the internship, it was described to me that in the beginning we would be handing out flyers, but as it progressed we would stop and move on to larger more important duties, like planning work events and lunch and learns. Then eventually we would even lead and present the MealPal pitch to other companies. This was true to an extent, but I feel it needs to be known that all of those elements I just described soon all happened within one day. It sure enough became the daily routine.  We would have to flyer in the early morning, plan the lunch and learn mid-morning, and then go to other companies and present MealPal to them at lunch time. After all of that we would have meetings or start prepping for the next day’s activities.

    A typical day in the life at MealPal for me was one that was long and strenuous, but also very fun and exciting. We start out by arriving at 7:30 am, but for some even early, because we all had clock- in at 7:30, leave our desks, and take our flyers out to the most popular subway stops in New York City for the morning rush hour. We split up into four or so teams and all spread out across New York with 200 flyers per person, each having our own individual discount code on them. We were all in competition with each other, all trying to get the most ‘subs’ (subscribers) in a day. After flyering until 9:45 we would all head back to the office and start working on our lunch and learns for the day. We had an intern planning document where our boss, Sarah, wrote out our day in an excel doc. On a typical day I might be leading or assisting in a lunch and learn. For example, one day we got to host a lunch and learn at Rebecca Minkoff, it was very exciting for me personally. The way it works is that you communicate with someone in their office offering a free lunch, they then give you the okay, time, and date of when MealPal can come. We then pick up numerous amounts of food from at least three restaurants on MealPal. Then come bring the food to the office, give a short pitch/presentation of MealPal then let them eat and sign up! It is a lot of fun doing these because you get to explore New York and get to see a variety of different offices and work environments. After that we typically are then on our own to get our pre-paid MealPal lunches that we’ve ordered and then head back to the MealPal headquarters for more flyer printing, and next day MealPal lunch and Learn prepping. It is nice because since we have such an exhausting early morning we are released at 4pm every day.

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  • The MOMs

    Spring 2021

    Position: Social Media Marketing Intern
    Major: Psychology Junior

    The MOMs is a multimedia company that specifically targets mothers.  The MOMs brand discusses parenting and lifestyle through their blogs, social media posts and “Mamarazzi” events with celebrities such as Sarah Jessica Parker, Will and Jada Smith, Amy Schumer, Tina Fey, Nicole Kidmand more.  In addition, on their website they have a feature called “The Moms Marketplace” where they highlight small businesses founded by mothers.  Finally, they partner with film distributors, book publishers, celebrity publicists and nonprofit organizations to host events and engage in conversation relevant to motherhood.  I found this role on Facebook.  A family friend of mine shared the link stating that The MOMs was looking for semester interns and I reached out and applied.  Every intern is assigned their own duties based on what they want to do in the future and their personal skills.  Every intern is in charge of the social media calendar for The MOMs’ Instagram page.  Personally, I am in charge of holiday posts.  On Valentine’s Day, St. Patrick’s Day and even small holidays such as Take Your Child to Work Day or National Wine Day, I find an image and write the copy for my bosses, Denise and Melissa, to post on Instagram.  I also am in charge of the film area for the Mamarazzi events.  I search films coming out within the next few months and specifically look for ones with celebrities we have partnered with before.  Additionally, I look up small mother owned businesses to highlight in The MOMs Marketplace.  Each week I am assigned a new area of products to highlight, such as hair products, travel companies, anti-aging products and more.  Finally, and what I spend the most time on is the Facebook page for The MOMs.  I have been given the role of researching local mother Facebook groups from around the country, joining them and advertising The MOMs in these groups. 

    One of my favorite things about the internship is the freedom I have with my projects.  When I write copy for either Instagram or Facebook, Melissa and Denise allow us to put our own words into the writing.  They also value my opinion and my knowledge of social media, so they give me room to be creative with the posts.  Another one of my favorite things is the team I work with.  There is a group of 8 interns and 2 bosses and I have gotten to know every single one of them and we have learned and grown together.  It’s nice to be able to relate to people who are in the same boat as you and The MOMs did an excellent job at bringing together women from all over the country at so many different schools to work together on the brand.  Finally, my number one favorite thing would be the overall learning experience I have got and the patience and respect from my bosses.  Denise and Melissa genuinely care about the interns and want us to succeed not only in this internship, but in the future.  They put us in contact with people they know who have similar passions to us and let them speak to us in our weekly meetings.  They correct us when we’re wrong and encourage us to keep going when we’re right and have created an amazing working and learning environment for all of the interns.

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  • My IT Pros

    Position: Digital Marketing Internship
    Student: Sociology Senior

    Currently I’m a marketing intern at MyITpros. It’s located away from downtown and campus in Walnut Creek Business Park, and while that’s good traffic wise, it means that I have schedule all my classes on one day and be completely available to work on the rest of the days of the week. For example, I go to school on Mondays, Wednesdays and Fridays, while going to work on Tuesdays and Thursdays. It’s kind of complicated for me to explain a common day in the life for a marketing intern, because honestly, it changes every day. On Tuesdays, the most common days looks like me getting to work at 8 am and beginning work on a list of tasks that is constantly changing by the day. From writing blog posts, to creating graphics for blogs, to editing news letters to working on drip campaigns, it’s constantly changing and being flexible is definitely a requirement for everything to get done on time. Of course, in there is a chance to take an hour lunch and short breaks and everything, but it’s mostly just working on my own for most of the day. Thursdays, on the other hand are a bit more structure. Thursday, I get to work at 8, have about 30 minutes to prepare myself for a morning full of meetings. Then at 8:30, I go into sales and marketing meetings. The company is small, so the sales and marketing team is made up of me, my boss, a sales associate and the CEO of the company. We sit in a meeting and talk about what has happened in the sales and marketing aspects of the company in the last week and go over what upcoming projects need to be finished by the next time we come to the meeting. This meeting usually finishes at about 10, and then from 10-10:30 my boss and I usually have a meeting with the graphic design team, to find out what they need from us and what they can do to help us succeed. After most of the morning is taken up by meetings, it’s pretty much work on your assignments. The only other scheduled part of Thursdays is a 3:00 call with our SEO company, where they update us on our online presence and what they are doing with the money they give, and after that call, I work on my assignments until the end of the day. About once a month, everyone in the company is asked to come in an hour early at 7am so that we can have a monthly staff meeting. As I’ve been told, my hours are mine, but usually I end up leaving around 5, to make the most of my time there.

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  • Perception Software

    Spring 2016 

    Position: Marketing Intern
    Student: Rhetoric and Writing Senior

    A day in the life of my internship is coming to work and seeing friendly, familiar faces there that all want you to succeed. Each person in the office with a wealth of knowledge that is just waiting to be tapped. I think the best part of my internship was the mentoring that I received. When I felt lost, I could ask questions. When I started things on my own, I could get affirmation. And when I did well, I received praise for my hard work. I never felt attacked by anyone and anytime there was reprimanding needed, it was done cordially and privately, towards the act and not the person.

    Each day I come in having some idea what I need to get done that day. From there I check my emails and begin to prioritize my tasks. I quickly finish simple menial tasks as in updating our WordPress plugins or automating an email just so I can feel like I’ve begun my day. Then comes the writing. I write a lot of things throughout the day like emails, blog posts, social media posts, white pages, data sheets and much more. There will always be multiple drafts. I don’t think there is anyone who writes that would be satisfied with their first draft. I send my drafts around the office to certain domain experts there to make sure everything checks out and then we’re good to blast it.

    Sometimes we have meetings, which means things are happening around the office. Other times meetings are set between a group of people I’m working with and these are the best. I always get to talk about pertinent issues within the project with my coworkers.

  • Rodeo Austin

    Spring 2018

    Position: Ticket & Events Intern
    Student: Economics Senior

    In the Spring season of 2018, I began my Ticketing & Event Marketing internship here at Rodeo Austin. Rodeo Austin is a local, non-profit organization that upholds the mission to promote and fund education for the youth and to teach the community about Western heritage.

    From the get-go, there was already an "Intern To-Do list" established, with projects that were to be fulfilled until the arrival of the two week Rodeo event. Microsoft Excel quickly became my best friend. My very first project was to establish Badge Credentials to over 13,000 participants to legitimize all corporate partnerships, volunteers, and staff. Afterwards, I was tasked with contacting corporate clients to secure attendance for our Rodeo Austin Gala that is held before Rodeo begins. Our clients purchased individual tickets from $250 to reserving full-tables priced at $5,500. There is a fun fact: 90% of profits made are redirected into the Rodeo Scholarship fund.  Fast forward to the opening of Rodeo,  the Financial Economics & Marketing comes into play. All the concepts I ever learned in the classroom, finally came to life and became applicable in real-time. We sent out Marketing E-Blasts and did Website Management. As the Ticketing intern alongside my directors, we conducted Financial daily analysis of sales and decided optimal Ticketing prices based on statistics revealing consumers' willingness to pay. We extended discount promotions to make the slower weekdays become faster days. We used the Economic concept of "bundling" to influence customers to attend multiple nights instead of a single. We generated millions for the Rodeo scholarship fund. Lastly, all concerts are free for the interns and are rewarding at the end of the day after all the work!

  • SkylesBayne

    Spring 2018

    Position: Marketing Intern
    Student: Economics Junior

    My day varied depending on the needs of the CEO, Director of Operations and the Brokers. Some weeks were spent helping the CEO with the events that we sponsored. This included, setting up a save the date and invitation to send out to the list of guests that I compiled based on who is best fits the event type. I coordinate with the venue to ensure that everything is set up properly. 

    My favorite days were the ones that ended with attending a networking or Happy Hour event hosted by the many local companies and organizations. This gave me the unique opportunity to get to know real world professionals and network in a setting not related to recruiting. I was amazed at how important networking is to even adults with well-established careers. The Austin community is extremely supportive of one another, making it a great environment for startups. My company spent a lot of time sponsoring and supporting community events, especially startups because they are likely to need office space.

  • Social Gear

    Summer 2016 

    Position: Marketing/Analysis Intern
    Student: Economics Senior

    My internship has two major part of responsibilities. First part is about marketing. Marketing is very interesting and it challenges me a lot. SocialGear is a company doing the business that combine Groupon, Facebook, and Twitter and lots of social media. You can find high quality and good deal for things to do around you. For marketing part, I need to go out and talk to different companies and sign the contract with them, let them sell their business, usually activities like archery, horseback riding through our website. As an international student, my English is not as good as native speaker. However, the more time I go out and talk to people, the more I get confidence with my English. There is also down part of this job, since we are not “big name” company, because SocialGear just started up a year ago, when new go out and talk to people, most of them are not interested at all. It takes lots of patience and times to maybe sign only contract with certain company. Some company will just deny you by saying “we do not need another way to sell our business”, or some company will ignore you. However, as more and more you talk to other companies, they slowly know that you are sincere and want to cooperate with them. Some of them will give a try and most of them stay with us after the trial contract.

    Second part is my favorite part and this is also why SocialGear is a very unique company. When consumer sign up with our website, we have the right to access their basic information. Such as age, gender, and others. When they bought some tickets, or business through our company, we have their basic data. Later, if other companies want to ask data of their consumer, we offer free analyze report, including age distribution, gender percentage and more. And that is why most the company likes us, and stay with us after their trial contract finished. Also, it is very useful as economics major student to start to learn how to arrange large amount of data and how to write report about it.

    In conclusion, I learned a great deal of having internship with this company.

  • The MOMs

    Spring 2021

    Position: Social Media Marketing Intern
    Major: Psychology Junior

    The MOMs is a multimedia company that specifically targets mothers.  The MOMs brand discusses parenting and lifestyle through their blogs, social media posts and “Mamarazzi” events with celebrities such as Sarah Jessica Parker, Will and Jada Smith, Amy Schumer, Tina Fey, Nicole Kidmand more.  In addition, on their website they have a feature called “The Moms Marketplace” where they highlight small businesses founded by mothers.  Finally, they partner with film distributors, book publishers, celebrity publicists and nonprofit organizations to host events and engage in conversation relevant to motherhood.  I found this role on Facebook.  A family friend of mine shared the link stating that The MOMs was looking for semester interns and I reached out and applied.  Every intern is assigned their own duties based on what they want to do in the future and their personal skills.  Every intern is in charge of the social media calendar for The MOMs’ Instagram page.  Personally, I am in charge of holiday posts.  On Valentine’s Day, St. Patrick’s Day and even small holidays such as Take Your Child to Work Day or National Wine Day, I find an image and write the copy for my bosses, Denise and Melissa, to post on Instagram.  I also am in charge of the film area for the Mamarazzi events.  I search films coming out within the next few months and specifically look for ones with celebrities we have partnered with before.  Additionally, I look up small mother owned businesses to highlight in The MOMs Marketplace.  Each week I am assigned a new area of products to highlight, such as hair products, travel companies, anti-aging products and more.  Finally, and what I spend the most time on is the Facebook page for The MOMs.  I have been given the role of researching local mother Facebook groups from around the country, joining them and advertising The MOMs in these groups. 

    One of my favorite things about the internship is the freedom I have with my projects.  When I write copy for either Instagram or Facebook, Melissa and Denise allow us to put our own words into the writing.  They also value my opinion and my knowledge of social media, so they give me room to be creative with the posts.  Another one of my favorite things is the team I work with.  There is a group of 8 interns and 2 bosses and I have gotten to know every single one of them and we have learned and grown together.  It’s nice to be able to relate to people who are in the same boat as you and The MOMs did an excellent job at bringing together women from all over the country at so many different schools to work together on the brand.  Finally, my number one favorite thing would be the overall learning experience I have got and the patience and respect from my bosses.  Denise and Melissa genuinely care about the interns and want us to succeed not only in this internship, but in the future.  They put us in contact with people they know who have similar passions to us and let them speak to us in our weekly meetings.  They correct us when we’re wrong and encourage us to keep going when we’re right and have created an amazing working and learning environment for all of the interns.

  • SkylesBayne

    Spring 2018

    Position: Marketing Intern
    Student: Economics Junior

    My day varies depending on the needs of the CEO, Director of Operations and the Brokers. Some weeks were spent helping the CEO with the events that we sponsored. This included, setting up a save the date and invitation to send out to the list of guests that I compiled based on who is best fits the event type. I coordinate with the venue to ensure that everything is set up properly. 

    My favorite days were the ones that ended with attending a networking or Happy Hour event hosted by the many local companies and organizations. This gave me the unique opportunity to get to know real world professionals and network in a setting not related to recruiting. I was amazed at how important networking is to even adults with well-established careers. The Austin community is extremely supportive of one another, making it a great environment for startups. My company spent a lot of time sponsoring and supporting community events, especially startups because they are likely to need office space.

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  • Social Gear

    Summer 2016 

    Position: Marketing/Analysis Intern
    Student: Economics Senior

    My internship has two major part of responsibilities. First part is about marketing. Marketing is very interesting and it challenges me a lot. SocialGear is a company doing the business that combine Groupon, Facebook, and Twitter and lots of social media. You can find high quality and good deal for things to do around you. For marketing part, I need to go out and talk to different companies and sign the contract with them, let them sell their business, usually activities like archery, horseback riding through our website. As an international student, my English is not as good as native speaker. However, the more time I go out and talk to people, the more I get confidence with my English. There is also down part of this job, since we are not “big name” company, because SocialGear just started up a year ago, when new go out and talk to people, most of them are not interested at all. It takes lots of patience and times to maybe sign only contract with certain company. Some company will just deny you by saying “we do not need another way to sell our business”, or some company will ignore you. However, as more and more you talk to other companies, they slowly know that you are sincere and want to cooperate with them. Some of them will give a try and most of them stay with us after the trial contract.

    Second part is my favorite part and this is also why SocialGear is a very unique company. When consumer sign up with our website, we have the right to access their basic information. Such as age, gender, and others. When they bought some tickets, or business through our company, we have their basic data. Later, if other companies want to ask data of their consumer, we offer free analyze report, including age distribution, gender percentage and more. And that is why most the company likes us, and stay with us after their trial contract finished. Also, it is very useful as economics major student to start to learn how to arrange large amount of data and how to write report about it.

    In conclusion, I learned a great deal of having internship with this company.

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  • United States Tennis Association Texas

    Spring 2016 

    Position: Marketing Intern
    Student: Psychology Senior

    I worked at the United States Tennis Association as the Marketing and Communications Intern. The site is located about 15 minutes away, at 8105 Exchange Drive. I was required to work 10 hours per week, so typically I worked on a Tuesday and Thursday afternoon.

    My role at USTA Texas was to assist the Marketing and Communications Manager, Derick Hackett, in his projects. Some of the projects I was involved in included designing, coordinating and distributing communications, press releases and promotional material as well as researching, coordinating and executing social media tactics and preparing copy for website and other media outlets. I also assisted with on site presence at events, including on site staffing, set up and tear down as well assisting with writing articles and press releases, and proofing copy for publications.

    My responsibility as an intern grew throughout my time at USTA Texas. At first, I was doing simple tasks, like photocopying, watching my boss and proof reading material. As my boss began to trust me more, he allowed me to write my own articles from a template, and by the end I was writing and publishing my own articles from scratch.  My typical day consisted of arriving at work at 12.30 and checking in with my boss. Typically, he would talk to me about my assignments for the day and let me work on them alone before showing them to him once I had given them my best shot.

    I also had the opportunity to attend a few USTA Texas events, like the annual meeting which was held in Horseshoe Bay, Texas. Here, I had the opportunity to photograph the entire weekend long event and work with the Social Media Coordinator to post about the event. 

  • Uscriptives

    Summer 2016

    Position: Marketing Intern
    Student: IRG Sophomore

    Uscriptives is a company that partners with physicians who endorse our brand and recommend our vitamin supplements to their patients. We are a national company that first and foremost believes in genuinely making our consumers feel better before we set out to profit from our products.

     

    At the Uscriptives department of ZT Wealth, my day starts off at 10 AM. I am immediately greeted by my supervisor as I walk in. Afterwards, I usually work on projects that my supervisor assigns for me for about an hour. Projects I’ve worked on include designing social media campaigns for the company, reading over the company’s presentations to make sure that they are easy to understand, and researching market trends. Later, the company has a staff meeting at my supervisor’s office. We often discuss topics such as sales, work schedules, and sales meetings scheduled for the week. After the staff meeting, I usually find myself shadowing lunch and learn meetings at medical clinics with physicians. At these meetings, interns are encouraged to ask questions and engage in conversation with physicians. After lunch and learn meetings, my work day is usually over at 1 PM.

    My responsibilities as an intern mainly revolve around observation and exposure. The main purpose of this internship is to introduce interns about how modern businesses operate. That being said, my responsibilities as an intern are to really understand what happens in the back end of a business by designing marketing campaigns, as well as observe what happens on the front end of a business by shadowing sales meetings.

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  • Uscriptives

    Summer 2016

    Position: Marketing Intern
    Student: International Relations and Global Studies Sophomore

    Uscriptives is a company that partners with physicians who endorse our brand and recommend our vitamin supplements to their patients. We are a national company that first and foremost believes in genuinely making our consumers feel better before we set out to profit from our products.

    At the Uscriptives department of ZT Wealth, my day starts off at 10 AM. I am immediately greeted by my supervisor as I walk in. Afterwards, I usually work on projects that my supervisor assigns for me for about an hour. Projects I’ve worked on include designing social media campaigns for the company, reading over the company’s presentations to make sure that they are easy to understand, and researching market trends. Later, the company has a staff meeting at my supervisor’s office. We often discuss topics such as sales, work schedules, and sales meetings scheduled for the week. After the staff meeting, I usually find myself shadowing lunch and learn meetings at medical clinics with physicians. At these meetings, interns are encouraged to ask questions and engage in conversation with physicians. After lunch and learn meetings, my work day is usually over at 1 PM.

    My responsibilities as an intern mainly revolve around observation and exposure. The main purpose of this internship is to introduce interns about how modern businesses operate. That being said, my responsibilities as an intern are to really understand what happens in the back end of a business by designing marketing campaigns, as well as observe what happens on the front end of a business by shadowing sales meetings.

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  • Y-Strategy

    Spring 2023

    Position: Digital Intern
    Student: Government Senior

    When my Fall 2022 internship ended, I began my search for a new one. My former supervisor was kind enough to help me by sending me every Digital Internship listing that she saw. One of these was a listing for a Digital Internship role at a local political consulting firm – Y-Strategy. I interviewed with the firm’s president and was immediately interested in learning the ins and outs of local Austin politics – something I really didn’t know much about prior. This internship has been very hands-on, but I’ve realized that despite my anxiety about trying new things – this is the best method to truly learn. During the first month in my internship, I led a social media strategizing meeting with a client, learned how to make a browser icon, and created my first site map. Although I’ve had digital internships prior to working with Y-Strategy, my prior internships focused mostly on social media. With Y-Strategy, I learned more about the old-school methods of digital communications. Throughout my internship, I’ve learned many technical skills like website design, meeting planning, and literature creation – but the most important thing I’ve learned is how effective small/local political change can be. After my time with Y-Strategy, I feel much more confident in my abilities as a professional.

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